Moderating Effect of Customer Engagement on New Product Development Capability and New Product Performance in Baby-Diaper Industry in Nigeria
Autor: | Abiodun B. Onamusi |
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Rok vydání: | 2019 |
Předmět: | |
Zdroj: | The International Journal of Business & Management. 7 |
ISSN: | 2321-8916 |
DOI: | 10.24940/theijbm/2019/v7/i12/bm1912-025 |
Databáze: | OpenAIRE |
Externí odkaz: |