Moderating Effect of Customer Engagement on New Product Development Capability and New Product Performance in Baby-Diaper Industry in Nigeria

Autor: Abiodun B. Onamusi
Rok vydání: 2019
Předmět:
Zdroj: The International Journal of Business & Management. 7
ISSN: 2321-8916
DOI: 10.24940/theijbm/2019/v7/i12/bm1912-025
Databáze: OpenAIRE