Attribution of Inappropriate Visitor Behavior in a Theme Park Setting – A Conceptual Model
Autor: | Louisa Yee-Sum Lee, Bruce Prideaux, Nelson K. F. Tsang |
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Rok vydání: | 2015 |
Předmět: |
Marketing
media_common.quotation_subject Visitor pattern 05 social sciences Confirmatory factor analysis Structural equation modeling Scarcity Tourism Leisure and Hospitality Management 0502 economics and business Conceptual model 050211 marketing Construct (philosophy) Psychology Attribution Social psychology 050212 sport leisure & tourism media_common Theme (narrative) |
Zdroj: | Journal of Travel & Tourism Marketing. 33:1088-1105 |
ISSN: | 1540-7306 1054-8408 |
DOI: | 10.1080/10548408.2015.1084976 |
Popis: | Given the scarcity of academic research on customer-to-customer (C2C) interaction in theme parks, this study was designed to construct and test a conceptual model of visitors’ attribution of inappropriate behavior, satisfaction, and repeat patronage using attribution theory. Exploratory and confirmatory factor analysis, structural equation modeling, and analysis of the effect of visitor type were carried out. The results show that stability and controllability have a significant impact on satisfaction, and satisfaction also influences repeat patronage. Visitor type had no effect on the relationship between attribution and satisfaction. The theoretical and practical insights of the findings are presented along with the limitations of the study and future directions for research. |
Databáze: | OpenAIRE |
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