Effects of Cost-Related Feedback on Consumer Knowledge and Consumption Behavior: A Field Experimental Approach.
Autor: | Hutton, R. Bruce1, Mauser, Gary A.2, Filiatrault, Pierre3, Ahtola, Olli T.1 |
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Zdroj: | Journal of Consumer Research. Dec86, Vol. 13 Issue 3, p327-336. 10p. 1 Diagram, 3 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |