| Autor: |
Sexton, Randall S., Johnson, Richard A., Hignite, Michael A. |
| Předmět: |
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| Zdroj: |
Internet Research. 2002, Vol. 12 Issue 5, p402. 9p. |
| Abstrakt: |
Reports on how use of the Internet continues to grow at an explosive rate. How while entertainment, education and communication serve as important applications of the Internet, e-commerce continues to emerge as an increasingly significant business phenomenon; Reasons why little empirical research exists to identify factors that influence the extent to which individuals use the Internet and e-commerce; Analysis of a wide range of variables in an attempt to identify accurate predictors of this usage; Results of the analysis identify gender, overall computer usage, job-related use, and home access as important characteristics that should influence use of the Internet and e-commerce. |
| Databáze: |
Library, Information Science & Technology Abstracts |
| Externí odkaz: |
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