WHO GETS SPAMMED?

Autor: IL-HORN HANN1 hann@marshall.usc.edu, KAI-LUNG HUI2 is_lung@cityu.edu.hk, YEE-LIN LAI3 laiyeeli@comp.nus.edu.sg, LEE, S.Y.T.4 tomlee@hanyang.ac.kr, PNG, I.P.L.5 ipng@comp.nus.edu.sg
Předmět:
Zdroj: Communications of the ACM. Oct2006, Vol. 49 Issue 10, p83-87. 5p. 2 Charts.
Abstrakt: The article reports on research concerning spam emails, which are unsolicited emails that market a product or service. The researchers set up a number of fictitious email accounts with various web email providers. The researchers found that age affected spam--users who were over 30 received more spam than 15 year-old-users in their tests. Also, the research found that the rate of spam was not tied to gender--however, it was tied to whether or not someone was likely to make an online purchase. The researchers founds that the rate of spam varied depending on the web email provider.
Databáze: Library, Information Science & Technology Abstracts