| Autor: |
Durrant, Michael (AUTHOR) |
| Předmět: |
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| Zdroj: |
Book History (Johns Hopkins University Press). Fall2023, Vol. 26 Issue 2, p274-294. 21p. |
| Abstrakt: |
This article offers a close reading of a seventeenth-century trademark deployed by the Rotterdam-based printers Henry (1633-1684) and Johanna Goddæus (fl. 1660-1690). As part of this analysis, I show that that the central motif in the Goddæuses' trademark, which depicts the Gospel event known as the noli me tangere , is in an intertextual relationship with an earlier devotional woodcut by the German artist Albrecht Dürer (1471-1528). This acknowledgement, I argue, enlivens a reading of the Goddæuses' trademark as a multimodal paratextual form, which: 1) visually foregrounds the three-dimensional and tactile qualities of the material text; 2) helps to advertise the empirical and experiential dimensions of the books that it brands; and 3) promotes the artisanal efficacy underpinning its owners' book-making practices. [ABSTRACT FROM AUTHOR] |
| Databáze: |
Library, Information Science & Technology Abstracts |
| Externí odkaz: |
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