From Replication to Further Scale Development: A Case Study of Incorporating an Eco-Friendliness Dimension in an Existing Consumer Experience Scale
Autor: | Ulla A. Saari, Saku J. Mäkinen |
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Databáze: | SAGE Research Methods |
Externí odkaz: |
Autor: | Ulla A. Saari, Saku J. Mäkinen |
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Databáze: | SAGE Research Methods |
Externí odkaz: |