The Marketing Firm: Retailer and consumer contingencies

Autor: Larsen, Nils Magne, Sigurdsson, Valdimar, Breivik, Jørgen, Fagerstrøm, Asle, Foxall, Gordon R.
Zdroj: Larsen, N.M., Sigurdsson, V., Breivik, J., Fagerstrøm, A. & Foxall, G.R. (2019). The Marketing Firm: Retailer and consumer contingencies. Managerial and Decision Economics.
Databáze: NORA (Norwegian Open Research Archive)