Analýza cestovního ruchu Norska ve vztahu k České republice
| Autor: | Kotašková, Pavla |
|---|---|
| Jazyk: | čeština |
| Rok vydání: | 2008 |
| Předmět: |
analysis of Norway tourism
business and cultural unique podnikatelské prostředí Norska Scandinavia Skandinávie propagace destinace promotion of destination Norway marketing destinace corporate environment Norsko analýza cestovního ruchu Norska marketing of destination Norway obchodní a kulturní zvláštnosti |
| Druh dokumentu: | masterThesis |
| Popis: | Diploma thesis deals with an analysis of tourism of Norway and relationship with the Czech Republic. A common charakteristic of destination Norway and it's corporate environment and approximation to marketing of destination as a general concept are part of the diploma thesis. The analysis of incomming and outgoing tourism of Norway, relationship with Czech Republic and promotion of Norway in our country is a practical part of the diploma thesis. The purpose of these thesis is to set apart Norway from statistics, analyses and charakteristics all of the Scandinavien countries and to make an analysis of the situation of Norway tourism with reference to the Czech Republic. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
| Externí odkaz: |
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