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The thesis deals with corporate culture in relation to job satisfaction, motivation and performance of employees of a specific small company (30 employees and 4 people in management). Corporate culture is clearly involved in the functioning of every company, however, from a theoretical point of view it is a concept that cannot be grasped in a unified way, therefore, in this thesis I have mainly drawn on the work of E. Schein (1969, 1980). The aim of the thesis was to diagnose the corporate culture and the subsequent connection with job satisfaction, motivation and performance of employees with subsequent recommendations towards the management of the company. As this is a small business, I used a combination of quantitative and qualitative methodology for my research. In the quantitative part, based on the theory, I have chosen P. Spector's (1994) questionnaire for my research which examines job satisfaction and OCAI questionnaire based on Cameron and Quinn's (2006) theory which focuses on the shape of the current corporate culture and its preferred form. For the qualitative part of the thesis, I used a SWOT analysis that preceded the whole research and then semi- structured interviews that I designed and conducted after the questionnaire survey. I provided the analyzed data to the management of the... |
