Klíčové faktory úspěchu strojírenského podniku
| Autor: | Chudá, Barbora |
|---|---|
| Jazyk: | čeština |
| Rok vydání: | 2019 |
| Předmět: | |
| Druh dokumentu: | masterThesis |
| Popis: | CHUDÁ, B. Key success factors of engineering enterprise. Diploma thesis. Brno: Mendel University, 2019. Diploma thesis deals with the key success factors of engineering enterprises which determine their success. The significant part of the thesis is focused on the identification and characterization of key success factors of engineering enterprises and the definition of the successful enterprise. In order to specify the key success factors an extensive study of the domestic and especially foreign latest knowledge and scientific papers was performed and also an own quantitative survey with experts and successful engineering enterprises was conducted. A case study was also carried out to identify the key success factors in the conditions of the selected enterprise and to generalize for the engineering industry and enterprise. The findings were implemented in the process of designing and developing the business strategy of the selected engineering enterprise leading to the improvement of the current market position and the further successful development of this enterprise. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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