Zhodnocení podnikatelské příležitosti pro poskytování ubytovacích služeb v turistické oblasti Šumperk
| Autor: | Gavendová, Alena |
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| Jazyk: | čeština |
| Rok vydání: | 2018 |
| Předmět: | |
| Druh dokumentu: | masterThesis |
| Popis: | The subject of the master´s thesis is to develop a business plan for a new guesthouse in tourist area in Šumperk. A part of the work contains theoretical findings, I mean something about tourism and business, also explains the basic concepts and specific business methods. Analytical part evaluates the market environment and individual analysis. The output of this work is developing a business plan, describes the realization, complexity and risk of the project. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
| Externí odkaz: |
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