Podnikatelský záměr rozvoje firmy
Autor: | Žáčková, Eva |
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Jazyk: | čeština |
Rok vydání: | 2008 |
Předmět: |
Podnikatelský plán Finanční analýza Analýza trhu Analýza konkurence Strategie diverzifikace Marketingový mix Rozvoj podniku Diverzifikace sortimentu Efektivní komunikace Konkurenční výhoda
Business plan Financial analysis Market analysis Competition analysis Diversification strategy Marketing mix Company development Product diversification Effective communication Competitive advantage |
Druh dokumentu: | masterThesis |
Popis: | This study deals with creating strategy of OFFICE PRO SERVICE Company. The work consists of two parts - theoretical and practical. Based on acquired information, the analysis of the current situation of the company was conducted, which included defining some of problems facing the company and the possibilities of their improvement. Proposals of some measures and evaluation of the estimated benefit were established. |
Databáze: | Networked Digital Library of Theses & Dissertations |
Externí odkaz: |