Návrh marketingové strategie
Autor: | Menšík, Jakub |
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Jazyk: | čeština |
Rok vydání: | 2008 |
Předmět: | |
Druh dokumentu: | masterThesis |
Popis: | On grounds of a performed research the autor hereof offers a suitable marketing strategy which would lead to more efficient sales of goods produced by company PLEAS a.s. Herein, the theoretical knowledge is applied to a real situaution of the marketing research and the proposals resulting thereof are then analyzed and presented. |
Databáze: | Networked Digital Library of Theses & Dissertations |
Externí odkaz: |