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The aim of the thesis is to determine the value of the company Plzeňský Prazdroj, a.s. Theoretical part of the work deals with aims, methods and procedures of company valuation. Practical part applies these procedures to particular company. In introduction there are remarked basic information about company. Then follows strategic analysis, whose aim is appraisal of external and internal potential of the firm. Financial analysis rates the financial situation of the firm through analysis of absolut and ratio indicators. The work continues with analysis and plan of value generators (sales, operating profit margin, investments and working capital). Using value generators are set planned financial statements. In conclusion is the company evaluated by two -- phase method of discounted Cash Flow in the vision of FCFF. Concluding statement is established value of the firm. |