The Factors Affecting Activities to Attract International Tourists: The Case Study of Danang City

Autor: Hoa, Nguyen Phuc My, 阮福美和
Rok vydání: 2016
Druh dokumentu: 學位論文 ; thesis
Popis: 104
Danang is not only an economic, political and cultural center of the Highlands and central Vietnam, but also an interesting destination on the heritage roads, with many beautiful beaches. Thus, it has many competitive advantages in tourism industry compared with other regions. This study attempts to identify the main factors affecting activities to attract international tourists to Danang city. With study on literature review and building model, six factors have been mentioned: human resources, natural resources, tourism infrastructure, policy rules and regulation, price and per capita GDP. The data are analyzed through some analysis steps, including parameter estimation test and testing model methods to give final regression model. The results indicate that among the six factors, tourism infrastructure; policy rules and regulation show highest impact on activities to attract international tourists in Danang city. The findings provide some useful implications for Danang tourism managers in building policies and making reforms, innovations to attract more international tourists.
Databáze: Networked Digital Library of Theses & Dissertations