A Study on Drive and Resistance for the Registration of Real Estate Transaction Price Adopted by the Land Administration Agent
| Autor: | Wen-Tsai Cheng, 鄭文在 |
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| Rok vydání: | 2015 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 103 Land administration agents are the most important and most critical figures who use real estate transaction price system. As with any new technology products have just invented or newly launched, there must be some consumers willing to adopt new technology products, some consumers will be reluctant to use them. The similar phenomenon is also happened to the use of real estate transaction price system by land administration agents. Therefore, this study combines Technology Acceptance Model, Theory of Planned Behavior and barriers to explore the drive (perceived behavior control, subject norm, perceived usefulness and perceived ease of use) and resistance (resistance to change, perceived threat and perceived risk) for the registration of real estate transaction price adopted by the land administration agent. With the land administration agents of New Taipei City as study object. The method of judgmental sampling is adopted to get the samplings for this study. Total 300 questionnaires were distributed and 258 valid questionnaires returned with 86 % return rate. Descriptive statistics, reliability, validity and partial least square method was applied to examine the proposed research framework. After the empirical research, the major findings as follows: 1. Subject norm has a significant positive influence on land administration agents’ perceived usefulness towards real estate transaction price system. 2. Subject norm has a significant positive influence on land administration agents’ usage intention towards real estate transaction price system. 3. Land administration agents’ perceived usefulness towards real estate transaction price system has a significant positive influence on their usage intention. 4. Land administration agents’ perceived ease of uses towards real estate transaction price system has a significant positive influence on perceived usefulness. 5. Land administration agents’ perceived treat towards real estate transaction price system has a significant positive influence on resistance to change. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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