A Study on Instant Messaging Softwares Assisted Family Communication Book – A Case Study of an Elementary School in Banqiao of New Taipei City

Autor: TSUNG-TA TSAI, 蔡宗達
Rok vydání: 2015
Druh dokumentu: 學位論文 ; thesis
Popis: 103
With the increasing popularity of smartphones, communication among people has been varied gradually by Instant Messaging Softwares. The study aims to explore the willingness and the effects of using Instant Messaging Softwares on Family Communication Book for parents of elementary school students in order to develop parent-teacher multi communications. The study makes use of questionnaires to achieve the research’s end. Parents from an elementary school at Banqiao district in New Taipei City are subjects in this study based on theory of TAM2 (Extended Technology Acceptance Model). The study is designed to verify the Appropriation of Social Influence, Perceived Ease of Use, and Perceived Usefulness being employed to explain the intention for parents to use Instant Messaging Softwares on parent-teacher communication. In addition, it’s to verify if parents’ willingness to use Instant Messaging Softwares can concretely enhance the effects of parent-teacher communications. Via data collection and analysis, the outcome of the study shows the key factors that influence parents to use Instant Messaging Softwares on parent-teacher communication are Subjective Norm, Perceived usefulness, and Perceived ease of use. In addition, the more parents are willing to use Instant Messaging Softwares, the more effect of immediacy, interaction, richness, and accuracy in the process of patrent-teacher communication are lifted up. The study at last draws the inference that the use of Instant Messaging Softwares on parent-teacher communication can not only fill in the vacancy of Family Communication Book, but also promote the result of parent-teacher communication.
Databáze: Networked Digital Library of Theses & Dissertations