A Study on Use Willingness of LTE Wireless Router
| Autor: | Jui-Tsung Chang, 張瑞宗 |
|---|---|
| Rok vydání: | 2014 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 102 Today, network communication has been with the advancement of technology, driven by a variety of end products and digital content to flourish. LTE networks in operation around the world starting in 2010, NCC also in 2013 conducted open LTE spectrum mobile broadband services; the second half of 2014 is expected to be operational LTE networks. At WIFI wireless router function then add LTE technology, and further added 2G/3G technologies such this devices may be referred to as "LTE wireless router". This study based on technology acceptance model as the research theory, target for consumers want to use LTE wireless router, determine the target customers, thus providing pragmatic direction such as product development plan and marketing strategy. This study found that more than 88% of people use the Internet to watch videos or web browsing, willing to use "LTE wireless router". About 80% of the people to choose product price lower than TWD 2,000, means that there are many people expect the market to ship LTE wireless router, and products low price to accept a higher degree. Therefore low-priced products are general public more interested in using the wireless network products direction. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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