The impact of social networks and business networks on opportunity recognition: An empirical examination of SMEs in Taiwan
Autor: | Chang, Min Han, 張閔涵 |
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Druh dokumentu: | 學位論文 ; thesis |
Popis: | 100 Internationalization is an important route through which new-and-small ventures could realize their growth potential. Yet little is known about the methods used by entrepreneurs for opportunity recognition. Acknowledging opportunity recognition as being central to entrepreneurship, a key question is: Why and how do some people and not others discover and exploit these opportunities? The standard answer to this question is that opportunity recognition is influenced by entrepreneurs‟ participation in social and business networks. This study uses qualitative method and conduct deep interviews with five of Taiwan‟s SMEs. The result of the interviews provides several implications for the study. First, this study explores the relationships between networks and opportunity recognition including social and business networks, and finds out that both social and business networks have positive effects on opportunity recognition. Second, this study discovered several moderating factors affecting the relationships between social and business networks and opportunity recognition. From deep interviews, I found out that the moderating factors include exporting countries, contract manufacturing type, and agent usage. I discussed the conditions under which social or business networks are more effective. From the qualitative data, I conclude that when the company exports to Asian countries, social networks have stronger impacts since Asian countries rely more on personal relationships or the so-called “Guan-xi”; if the company has its own brand, social networks may have stronger impact for opportunity recognition; with the usage of agents, business networks are more influential since agents may bring products to trade shows or exhibitions and therefore facilitate the process of business networks. |
Databáze: | Networked Digital Library of Theses & Dissertations |
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