NON VERBAL PERSUASION IN A BUSINESS INTERACTION
Autor: | Stefano Zoccatelli, 駱法諾 |
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Rok vydání: | 2011 |
Druh dokumentu: | 學位論文 ; thesis |
Popis: | 100 This thesis has the purpose to explain the academic research about non-verbal communication and persuasion. In this research, all these studies will be applied to a business interaction, with the objective to change the mind of the costumer and convince him to buy the product. In the second part, it will be explain 3 different cases about business situation, created specifically for this research. All the cases have been written by the empirical research support. |
Databáze: | Networked Digital Library of Theses & Dissertations |
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