The Study on the Knowledge Transfer from theDistributor of Raw Material－A Jinmei as an Example
| Autor: | Cheng-Fu Chao, 曹禎富 |
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| Rok vydání: | 2010 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 98 The study of this research is to explore the fact of profitability that brought by the particular knowledge which was transferred from material distributor after their marketing strategies and distributions were coordinated. knowledge of know-how is a key, it also the most important arms of leading success, to Jinmei business. Transfering Jinmei’s knowledge to each dealer is an absolute strategy that hopefully will make dealer’s operation more productive. Therefore, this research had initiated a theme so-called“knowledge-trasfer” to explore the connections between the knowledge-transfer and the proftability of the business. Such as, the existing relationship within the knowledge’s type and character, the possibilities and modeis so as the absorptive ability. There were three office-each from Jinmei, distributor and dealer’s top management-were selected for interviews by this research with a Quadntitative method. Each interviewe had chronicled their business experiences over the past decades, and the content of the conversation had been documented in detail. Basically, the interview was processed a franchise approach the level of absorptive ability among franchise dealers. We also have fixated on whether this franchise approach could possibly be varied if the knowledge-transfer’s absorptive ability from each franchise dealer was different. The interview writing manuscript is to penetrate the content analytic method to analyze, proposes the research discovery and the proposition development. This research discovered that the knowledge of the original materials becomes the articulation to be high, the complication degree to be low, the systematized degree to be low, may professor the degree to be high the standardized degree to be high and develops nine big propositions and the related sub-propositions. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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