The performance impact of post-merger interdepartmental integration on new product development: an empirical analysis
| Autor: | Chi-hsiang Chen, 陳基祥 |
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| Rok vydání: | 2009 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 98 This study investigates how post-M&A interdepartmental integration affects the efficiency and effectiveness of new product development (NPD).The total sample size was 251 respondents. Confirmatory factor analysis (CFA) and structural equation modeling (SEM) were used for statistical analysis. Analytical results indicate that, although collaboration interdepartmental integration positively correlates with shared product vision, interaction interdepartmental interaction integration does not reach a significant level. Although some interaction is essential when developing new product competitive advantage (NPCA), such interaction does not necessarily achieve success. Further, shared product vision positively correlates with new product competitive advantage and NPD performance, and new product competitive advantage positively correlates with NPD performance. In addition, an examination of the mediation effect in terms of Sobel t-test reveals that shared product vision is a significant mediator for the influence of interdepartmental integration on new product competitive advantage, while the new products competitive advantage is also a significant mediator for the influence of interdepartmental integration on NPD performance. Moreover, this study provides a framework for managing post-merger integration and closes with a discussion of the theoretical and practical implications of the research findings. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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