An Investigation on Price basement Effect of Taiwan National Insurance Drug Pharmacy
Autor: | Chin-hua Chang, 張金華 |
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Rok vydání: | 2009 |
Druh dokumentu: | 學位論文 ; thesis |
Popis: | 97 The pharmaceutical industry is interrelated with National Health. It is also an important industry for people''s livelihood. The industrial characteristic is included with high market potential, high added value and long product life cycle. The government promotes biological research since 1982, pointed out in the plan for ”Challenge 2008” and ”Two Trillion and Twin Star Industries” in 2002 that biotechnology was the key industry of the future.,Because the small scale drug market, small pharmaceutical company and limited ability of research and development (R&D) in Taiwan, most of the companies all focus on the manufacturing of Generic products with low profit. The limitation by the National Health Insurance (NHI) program, the changeable type of the medical benefits and the economic effects of import policy of Taiwan joins the World Trade Organization (WTO) that will result in a serious problem to marketing channels and market share in pharmaceutical industry. The medical care expenditure in Taiwan is almost 60% from NHI now. The Bureau of NHI (BNHI) is a major buyer for drug market. Since 1998 NHI began to cash outflow greater than cash inflow caused safety reserves provision show negative number. BNHI was forces to economize on expense to achieve the financial balance. The most effect is reducing drug cost for pharmaceutical industry. The drug price was reduced five times by the BNHI from 1996. The descended range is 25.4 to 27.4 billion every years.This study investigates influences of Taiwan’s drug reimbursement rate reduction policy in its NHI system on pharmaceutical industry. The study use T-test and linear regression analysis to identify the quarterly profit and loss account for unit price, sales, sales volume, unit costs, output value and output volume by compared with two pharmaceutical companies. The major finds for drug price was reduced by the BNHI are: 1. The most effect is Pharmaceutical include tablets capsules, syrup, ointment and microencapsulated. 2. The Financial statement has significant difference in the company''s profit and loss account when the company has more turnover ratio. The business strategies of pharmaceutical industry usually adjust to government policy. These strategies are included with sustaining and enhancing the core competency of pharmaceutical industry, information-based Purchasing, carrying on resource integration, coordination of future development trend of pharmaceutical market and promoting technology level. The major object is innovation and R&D of products. |
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