The Companies of Japan's Selection & Centralization Strategy built on The Resource-Based Approach-Case Study:Panasonic
| Autor: | Tzu-Yin Kuo, 郭姿吟 |
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| Rok vydání: | 2008 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 96 Many of the Japanese Companies took the diversification strategy actively in 1980s. But most of them were independent diversification. Because of losing sight of resource and expanding of organization bring the non-efficiency, makes the profit down. For resolving those problems of inviting by diversification strategy, selection & centralization Strategy is used by many of industries recently. Reviewing the business of the past, cutting the employees and equipment, made a big reformation by selection & centralization strategy for getting the efficiency. In addition, concentrating on prospective and lucrative business, and withdrawing from the deficit business. It’s main purpose is to foster on core resource and use it to make large scale economic, and get the competitive domination in the global market. I got some result by this paper. First, the importance of CEO’s leadership. Second, the change of external environment is very violent, so if we will get competition domination from other companies, must have a “core technique”. Third, the importance of the resource storing. Fourth, when industries go through the diversification strategy, the new field or business must have the relation among originally business. Using the core resource to expend business is more economic. Following from all of the narration, it could know selection & centralization strategy and diversification strategy have a deep relation. The Japanese companies could get higher competiveness by the two strategy’s combination. Between this two strategies have a very important element：”core technology”.To use the core technology to advance to the field that have relations with originally business will get more profit. At the same time, to exploit on and on by “selection & centralization” will get growth and keep on winning. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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