Studies on the Integrated Marketing Communication in Museums─Based on Two Cases from Two Museums in Taiwan
| Autor: | Pan, Mei-Chun, 潘美君 |
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| Rok vydání: | 2004 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 92 |
| Databáze: | Networked Digital Library of Theses & Dissertations |
| Externí odkaz: |
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