The determinants of localization of China subsidiaries of multinational companies
| Autor: | Hui-Fang Cheng, 鄭惠芳 |
|---|---|
| Rok vydání: | 2004 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 92 There are more and more multinational companies adopting localization strategy in china, including all kinds of functions. Comparing with the reality, the related reaserchs about localization issues are very fewer. In order to understand more about the content of “localizatin” (or call “local responsiceness”), the study divided localization into three kinds of sub-parts, including physical business activities, soft management machanism and human resources. Futhermore, the study propses and examines various determinants of localization. The findings of this reaserch are following: (1) Factors including culture distance, product demand heterogenity and Taiwan experience will influence the localization of physical business activities. (2) Factors of affecting localization of soft management machanism contain product demand heterogenity, industry cluster, headquarter commitment and Taiwan experience. (3) Factors of affecting localization of human resource contains product demand heterogenity, headquarter commitment and the dependence of subsidiary on headquarter. Above all, we also found the influencial factors for three different kinds of localization are different. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
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