On the Studies of Importance and Satisfaction of Quality Attributes - as Applied to Teco Electric & Machinery CO., LTD.

Autor: Cheng-Bin Wu, 吳成斌
Rok vydání: 1999
Druh dokumentu: 學位論文 ; thesis
Popis: 87
For raising the competitiveness, business enterprises make efforts to devote the quality to progress. From planning merchandises to the survey of customer satisfaction, the most important is to know by what kinds of the viewpoints that the customers measure the products and service quality. Then the quality of the merchandises can be developed or improved based on the survey result. The propose of the thesis is to understand the importance and satisfaction for quality attribute of the products and service, investigating which item is considered important by customers, and which one needs to be improved. Therefore, the business enterprises can get the direction of the design and enhancement. Using the questionnaire and analysis tool, two-dimension quality model, this study investigates the quality attributes of four products and service quality to find out the customer’s want. At the same time, it helps to know the quality concise difference among employees, dealer and customers that offers Business enterprises the way to Enhance quality of the products & service and increase the competition of the enterprises and products.
Databáze: Networked Digital Library of Theses & Dissertations