A Study on the Internationalization of Airline Service Companies in Taiwan
| Autor: | Yang, Ya-Lan, 楊雅蘭 |
|---|---|
| Rok vydání: | 1997 |
| Druh dokumentu: | 學位論文 ; thesis |
| Popis: | 85 Focusing on the linkages among entry strategy, growth strategy,and resource strategy, this thesis attemps to explore how Taiwanessairline service companies went internationaling. Based on a multiple-case study on three major airliners in Taiwan: China Airline, EVA Air,TransAsia. |
| Databáze: | Networked Digital Library of Theses & Dissertations |
| Externí odkaz: |
|