| Autor: |
Singer, Ethan Lloyd 'Mendel'. |
| Jazyk: |
angličtina |
| Rok vydání: |
1991 |
| Předmět: |
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| Druh dokumentu: |
Text |
| Popis: |
While there has been a great deal of research into how to increase the number of responses to a mail survey, very little has been done on the question of how many surveys should be mailed out. The first part of this work deals with how to model the survey response pattern. This is then used as a foundation for a two stage optimization problem to determine the optimal number of questionnaires. Past experience and tuition are included by means of a prior distribution. A confidence constraint is imposed whereby there is a prespecified probability of meeting some desired level of returns by a specified deadline. The resulting problem can be solved using numerical integration and search routines. Simulations are performed to compare this procedure with the previous work of Parasuraman (1982). The last part of this work introduces a new regression model, the Odds Ratio Model, for problems with a binary response variable. This provides a conceptually attractive alternative to the logistic regression model. |
| Databáze: |
Networked Digital Library of Theses & Dissertations |
| Externí odkaz: |
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