The making of campaign strategy how personality and attitudes influence campaign decision-making

Autor:	Hershey, Marjorie Randon.
Jazyk:	angličtina
Rok vydání:	1972
Předmět:	Campaign management.
Popis:	Thesis (Ph. D.)--University of Wisconsin--Madison, 1972. Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliography.
Databáze:	Networked Digital Library of Theses & Dissertations
Externí odkaz:	http://catalog.hathitrust.org/api/volumes/oclc/40110107.html Zobrazit plný text záznamu