Collegiate sports sponsorship and brand awareness a study of collegiate sponsorship at a football game

Autor: Jung, Hye Yoon
Jazyk: angličtina
Rok vydání: 1999
Předmět:
Popis: Thesis (M.S.)--West Virginia University, 1999.
Title from document title page. Document formatted into pages; contains vi, 78 p. : ill. (some col.). Vita. Includes abstract. Includes bibliographical references (p. 66-68).
Databáze: Networked Digital Library of Theses & Dissertations