Source credibility and public information campaigns : the effect of audience evaluations of organizational sponsors on message acceptance
Autor: | Kemp, Deena G. |
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Jazyk: | angličtina |
Rok vydání: | 2007 |
Popis: | Thesis (M.A.)--University of South Florida, 2007. Title from PDF of title page. Document formatted into pages; contains 103 pages. Includes bibliographical references. |
Databáze: | Networked Digital Library of Theses & Dissertations |
Externí odkaz: |