Source credibility and public information campaigns : the effect of audience evaluations of organizational sponsors on message acceptance

Autor: Kemp, Deena G.
Jazyk: angličtina
Rok vydání: 2007
Popis: Thesis (M.A.)--University of South Florida, 2007.
Title from PDF of title page. Document formatted into pages; contains 103 pages. Includes bibliographical references.
Databáze: Networked Digital Library of Theses & Dissertations