Believe it or not?, the impact of source cue valence on the elaboration of congruent and incongruent brand information
| Autor: | MacLeod, Sharon Doreen |
|---|---|
| Jazyk: | angličtina |
| Rok vydání: | 1998 |
| Druh dokumentu: | Electronic thesis or dissertation |
| Databáze: | Networked Digital Library of Theses & Dissertations |
| Externí odkaz: |
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