Social marketing: approach to cultural and contextual relevance in a community-based physical activity intervention

Autor: KELLER, COLLEEN, VEGA-LÓPEZ, SONIA, AINSWORTH, BARBARA, NAGLE-WILLIAMS, ALLISON, RECORDS, KATHIE, PERMANA, PASKA, COONROD, DEAN
Zdroj: Health Promotion International, 2014 Mar 01. 29(1), 130-140.
Databáze: JSTOR Journals