A Social Marketing Approach to Increasing Enrollment in a Public Health Program: A Case Study of the Texas WIC Program

Autor: Bryant, Carol, Lindenberger, James, Brown, Chris, Kent, Ellen, Schreiber, Janet Mogg, Bustillo, Marta, Canright, Marsha Walker
Zdroj: Human Organization, 2001 Oct 01. 60(3), 234-246.
Databáze: JSTOR Journals