The embedded sales force: Connecting buying and selling organizations
Autor: | Bradford, Kevin, Brown, Steven, Ganesan, Shankar, Hunter, Gary, Onyemah, Vincent, Palmatier, Robert, Rouziès, Dominique, Spiro, Rosann, Sujan, Harish, Weitz, Barton |
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Zdroj: | Marketing Letters, 2010 Sep 01. 21(3), 239-253. |
Databáze: | JSTOR Journals |
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