What Is Service/Good Analysis?
| Autor: | Langford, Barry E., Cosenza, Robert M. |
|---|---|
| Zdroj: | Journal of Marketing Theory and Practice, 1998 Jan 01. 6(1), 16-26. |
| Databáze: | JSTOR Journals |
| Externí odkaz: |
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| Autor: | Langford, Barry E., Cosenza, Robert M. |
|---|---|
| Zdroj: | Journal of Marketing Theory and Practice, 1998 Jan 01. 6(1), 16-26. |
| Databáze: | JSTOR Journals |
| Externí odkaz: |
|