The Role of Scenario Planning in Exploring the Environment in View of the Limitations of PEST and Its Derivatives

Autor:	Burt, George, Wright, George, Bradfield, Ron, Cairns, George, van der Heijden, Kees
Zdroj:	International Studies of Management & Organization, 2006 Oct 01. 36(3), 50-76.
Databáze:	JSTOR Journals
Externí odkaz:	https://www.jstor.org/stable/40397670 Zobrazit plný text záznamu