Choice and the Internet: From Clickstream to Research Stream
| Autor: | Bucklin, Randolph E., Lattin, James M., Ansari, Asim, Gupta, Sunil, Bell, David, Coupey, Eloise, Little, John D. C., Mela, Carl, Montgomery, Alan, Steckel, Joel |
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| Zdroj: | Marketing Letters, 2002 Aug 01. 13(3), 245-258. |
| Databáze: | JSTOR Journals |
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