Effects of Price Uncertainty on Consumer Purchase Budget and Price Thresholds
Autor: | Mazumdar, Tridib, Jun, Sung Youl |
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Zdroj: | Marketing Letters, 1992 Oct 01. 3(4), 323-329. |
Databáze: | JSTOR Journals |
Externí odkaz: |
Autor: | Mazumdar, Tridib, Jun, Sung Youl |
---|---|
Zdroj: | Marketing Letters, 1992 Oct 01. 3(4), 323-329. |
Databáze: | JSTOR Journals |
Externí odkaz: |