A Customer Resource Life Cycle Interpretation of the Impact of the World Wide Web on Competitiveness: Expectations and Achievements

Autor: Gonsalves, Gerald C., Lederer, Albert L., Mahaney, Robert C., Newkirk, Henry E.
Zdroj: International Journal of Electronic Commerce, 1999 Oct 01. 4(1), 103-120.
Databáze: JSTOR Journals