Three Rs of Interpersonal Consumer Guilt: Relationship, Reciprocity, Reparation
Autor: | Dahl, Darren W., Honea, Heather, Manchanda, Rajesh V. |
---|---|
Zdroj: | Journal of Consumer Psychology, 2005 Jan 01. 15(4), 307-315. |
Databáze: | JSTOR Journals |
Externí odkaz: |