The pitfall of nutrition facts label fluency: easier-to-process nutrition information enhances purchase intentions for unhealthy food products
| Autor: | Gomez, Pierrick, Werle, Carolina O. C., Corneille, Olivier |
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| Zdroj: | Marketing Letters, 2017 Mar 01. 28(1), 15-27. |
| Databáze: | JSTOR Journals |
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