I will risk a stranger's money, but not my own or my friend's money: Effect of proximity of the money source to the self on financial risk-taking

Autor:	Trump, Rebecca K., Finkelstein, Stacey R., Connell, Paul M.
Zdroj:	Marketing Letters, 2015 Dec 01. 26(4), 501-512.
Databáze:	JSTOR Journals
Externí odkaz:	http://www.jstor.org/stable/24571611 Zobrazit plný text záznamu