Stakeholders and Marketing Capabilities in International New Ventures: Evidence from Ireland, Sweden, and Denmark
| Autor: | Evers, Natasha, Andersson, Svante, Hannibal, Martin |
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| Zdroj: | Journal of International Marketing, 2012 Jan 01. 20(4), 46-71. |
| Databáze: | JSTOR Journals |
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