A Satisficing Choice Model
| Autor: | Stüttgen, Peter, Boatwright, Peter, Monroe, Robert T. |
|---|---|
| Zdroj: | Marketing Science, 2012 Nov 01. 31(6), 878-899. |
| Databáze: | JSTOR Journals |
| Externí odkaz: |
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| Autor: | Stüttgen, Peter, Boatwright, Peter, Monroe, Robert T. |
|---|---|
| Zdroj: | Marketing Science, 2012 Nov 01. 31(6), 878-899. |
| Databáze: | JSTOR Journals |
| Externí odkaz: |
|