Navigating the Central Tensions in Research on At-Risk Consumers: Challenges and Opportunities
Autor: | Pechmann, Cornelia (Connie), Moore, Elizabeth S., Andreasen, Alan R., Connell, Paul M., Freeman, Dan, Gardner, Meryl P., Heisley, Deborah, Lefebvre, R. Craig, Pirouz, Dante M., Soster, Robin L. |
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Zdroj: | Journal of Public Policy & Marketing, 2011 Apr 01. 30(1), 23-30. |
Databáze: | JSTOR Journals |
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