The Use of Promotional Tools in the Motor Carrier Industry: An Exploratory Study
| Autor: | MacLEOD, MARY D., GARBER, LAWRENCE L., DOTSON, MICHAEL J., CHAMBERS, TERRY M. |
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| Zdroj: | Transportation Journal, 1999 Apr 01. 38(3), 42-56. |
| Databáze: | JSTOR Journals |
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